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Sunday
Apr172011

What are the three most important factors when selling a home?

When you decide it's time to sell your home, pay special attention to three very important factors. These weigh heavily in any type of market and  can make or break the sale of your home.

  • PRICE: The first  and foremost prerequisite to selling your home is pricing it correctly.  That doesn't mean adding extra room for negotiations. That only puts you into a price category that you can't easily compete with other homes. Remember, buying a home is truly an emotional purchase for a buyer. They always seem to come up to your price if they really want your home. In our area, The sales price to list price ratio is around 95% and that is already factored into the list price. Your agent (that would be me!) will conduct thorough market analyses to ensure that you know what the proper list price for your home should be. If you are thinking of selling your home now, contact me for your detailed market analyses.
  •  CONDITION: Second, go through the house  with your agent and fix any obvious issues. I will conduct a walk -through with you when we place yourhome n the market, not only to see all of its features, but to consult with you about any problems that you may be aware of, and  make suggestions to if I find any areas of concern. Cosmetics and interior neutralization to enable your home to appeal to the most buyers is  of the utmost importance. This is one of the first step of staging your home for sale. Utilize my 26+ years in the industry to advise you as to what makes the most sense before you make any changes.
  • EXPOSURE:  Exposure is important, but at the same time, it is also important that your agent does not over-expose your home. Your home should be advertised in the places that make the best sense. Make sure that your home is getting the proper exposure it deserves through appropriate advertising, broker and public open houses, Marketing materials for your home that are placed at your home, and an accurate listing on the local multiple listing service or online listings providers.

When you are ready to sell your home, contact me. I will make sure that youunderstand  all of these very important components of selling your home, and more importantly, I will implement them on your behalf.

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